May 20, 2025
Social Nature Movement (SNM) is not just a company—it is a tricolon, a tripartite, a movement, and a living embodiment of an ancient idea: that one unified truth can be expressed through three distinct elements. In the Greek rhetorical tradition, this is called a hendiatris—“one through three.” SNM channels this concept with precision and purpose, crafting its name and identity around three powerful pillars: Social, Nature, and Movement.
A tricolon is a rhetorical device in which three parallel words or phrases are used to make an idea more impactful. Social Nature Movement follows this structure exactly, delivering:
But it is also a tripartite system—a three-part framework, each segment interdependent and reinforcing the others:
These three are not separate offerings; they are facets of one integrated philosophy: wellbeing through connection, environment, and motion.
Beyond its structural symmetry, Social Nature Movement is a movement in itself—a call to action, a shift in lifestyle, and a growing community. It inspires people to:
It is not merely a brand name. It’s a way of life rooted in ancient wisdom and modern necessity.
SNM draws on the Greek rhetorical idea of the hendiatris: using three words to express one unified concept. This aligns perfectly with the Latin phrase omne trium perfectum—”everything that comes in threes is perfect.”
In SNM’s case, the three parts deliver a single, potent message:
“Engaging more people, with more places, through more practices.”
This triple approach to engagement mirrors how humans best experience meaning: through relationship, environment, and action.
From a semiotic lens, the SNM brand operates on three levels:
This symbolism makes SNM not just a service provider, but a mythic narrative of human flourishing.
Consider the enduring truth behind SNM’s identity: the best things in life come in threes:
This is not coincidence; it’s design. SNM is structured around these timeless values—offering experiences that fulfill deeply human needs in ways that are elemental, energising, and essential.
Social Nature Movement (SNM) is:
Through more people, more places, more practices, SNM delivers not only an experience, but a philosophy—a life rhythm that feels both ancient and urgently modern.
email support@snm.nz or call us on 0800 76 62 66