Our story

Our discovery experiences are so immersive, they have you realising there is always more SNM leaves you wanting to come back to; the essence of our brand.

Moving away from traditional activities, we seek out hard-to-find experiences and immersive educational journeys and bring them to you. As explorers ourselves, we know first-hand the power that human–nature synergy holds.

But the most enriching experiences aren’t solely about the destination; they’re also about the journey. We do something each time for the environment and the community, making every SNM outing bigger than ourselves and the activity.

SNM is a proud member of the Tourism Industry Association, helping raise awareness of travel and tourism as one of NZ’s largest industries, supporting 225,384 jobs and generating $115 million per day. (pre-COVID).


Social Nature Movement

SNM's Mission

Helping more people live better lives to become the best they can be

SNM's Values


SNM's Goal

Leading high-class services of value and quality in elegant outdoor experiences through innovation and curiosity

SNM's Vision

Many people sharing and discovering better adventurous journeys through more nature-based and human-powered experiences

Branding F1
Branding F2
Branding F3

SNM Timeline


In today’s modern world where most of us work in offices and live in urban areas, we’re distanced from nature (and ourselves) more than ever. Social media wants to give you power to share your experiences with others. We’re changing that. People need the tools to connect to their own experiences, understanding what happens to them and how others see it.

Whether it’s the physical journey up the mountain or the internal journey of stepping outside your comfort zone, actively connecting with nature alongside other people invigorates ones existentialism.

So we’ve made it our mission to help people discover better ways of living and working by delivering outdoor experiences encouraging and nurturing human–nature relationships. Are you ready to discover more?

Behind SNM

Social Nature Movement: more than a tripartite name.

Being active outdoors with others is good for our social, spiritual, mental and physical wellbeing. We take that deeper and broader with Social Nature Movement in one Greek idea meaning “Hendiatris” (one through three). We liken that to the Latin phrase “omne trium perfectum” (everything that comes in threes is perfect) emphasising what we do; engaging more people with more places and more practices.

Think about all the activities people do and the essence of those; people socialising, in natural places and practising movement of sorts. Think also about the best things in life: being with friends, free-air living and physical activity.

So, by taking a holistic approach to the great outdoors and bringing awareness to how everything is connected, we delve deep into the soul of a place and reconnect. So you can get lost in the moment and immerse yourself in a journey you’ll never forget.

Find adventure
Taupo Kayaking Mohaka River
banner image

Our difference...

Teachable moments, unforgettable learning

The best outdoor experiences are all about the journey. And the best journeys start with awareness.

Whether it’s a bird flying by, a fallen tree we need to scramble over, or an historical site we encounter, we bring awareness to the details. These teachable moments allow you to make memorable connections between the people you’re with, the place you’re exploring, and the nature surrounding you. It’s what Wikipedia describes as “a loosely organized effort by a large group of people to achieve a particular goal”. An actual movement that’s good for our sense of community.

outdoor adventures auckland outdoor activities Social Nature Movement Auckland New Zealand NZ Outdoor Education Adventure Recreation

Agency over your adventure

At Social Nature Movement, you’re not just another number. Even though we go out into nature as a group, we respond to you on an individual level. By getting to know you and bringing you on board at every opportunity, we create an environment where you have agency over your experience.

Discover natural wonders on your doorstep

Even in the most built-up urban areas of New Zealand, there are adventures waiting around every corner. In parks, by the rivers, at local lookout points… the great outdoors is closer than you think.

The sky’s the limit

From tramping and rock climbing, to kayaking, paddle boarding and everything in between, we offer a whole range of land and water-based outdoor activities in and around Auckland with even more New Zealand locations coming soon.

Legendary guides

Our network of qualified guides facilitate immersive nature experiences that inspire you, empower you, and straight-up move you. They give you true insight into the landscape and culture that makes New Zealand so special.

Explore your way

Because our guides have so much experience exploring New Zealand’s natural playgrounds, we can customise (almost) any adventure. We are always here to inspire you with the trips we’ve been on. Just ask.

We welcome everyone with open arms

At Social Nature Movement, anyone and everyone is welcome. We create a friendly, safe environment where you can have fun and be yourself. And we guarantee that you’ll leave with new friendships, a sense of adventure, and a burning desire to come back.

Our Clients


Join the movement

Corporate Groups Schools & Students Tourist & Public Join the movement
Join the movement

Have a question? We’re here to help.

email support@snm.nz or call us on 0800 76 62 66